

🌾 Elevate your everyday meals with the rice that’s as ambitious as you are!
Village Pride Fragrant Rice 5kg is a premium AAA grade long-grain rice from Cambodia, prized for its naturally aromatic fragrance and light, fluffy texture. Perfectly suited for a variety of cuisines, it cooks consistently soft and separate in just 15-20 minutes using any cooking method. This versatile staple enhances bold flavors without overpowering, making it ideal for curries, seafood, and everyday dishes. Packaged in a value-packed 5kg bag, it’s the trusted choice for professionals and families seeking dependable quality and effortless cooking.





| - Saturates | 1 g |
| - Sugars | 1 g |
| ASIN | B07JWRW77B |
| Age Range Description | All ages |
| Best Sellers Rank | 8,460 in Grocery ( See Top 100 in Grocery ) 9 in Jasmine |
| Brand | Village Pride |
| Carbohydrate | 1 g |
| Country of origin | Cambodia |
| Cuisine | South-Eastern Cuisine |
| Customer Reviews | 4.4 4.4 out of 5 stars (791) |
| Date First Available | 12 Oct. 2018 |
| Energy (kcal) | 0.24 kcal |
| Fat | 1 g |
| Format | Cream |
| Item model number | 235069 |
| Manufacturer | Village Pride Products |
| Manufacturer contact | Unit 701, 43 Bedford Street London, WC2E 9HA |
| Package Information | Bag |
| Product Dimensions | 1 x 1 x 1 cm; 5 kg |
| Protein | 1 g |
| Salt | 1 g |
| Serving Recommendation | For 4 people – use 2 cups of rice. Method: Rinse the rice in cold water until it runs clear. Bring plenty of water to the boil, add rice, return to boil, then reduce heat and simmer for about 10 minutes. Drain well before serving. |
| Serving Size | 100 g |
| Storage Instructions | Store in a cool, dry place. after opening the package, place the uncooked jasmine rice in a sealed airtight container or place original package in a resealable heavy-duty freezer bag |
| Units | 5000.0 gram |
| Weight | 5 kg |
A**S
Delicious and fantastic value
Bought myself a rice cooker and was looking for something beyond the standard long-grain rice - picked up a 5kg bag of this fragrant rice and really couldn't be happier! Rinses clear in no time before cooking, cooks perfectly every time and most importantly of all it tastes amazing. I like to mix a bit of coconut milk powder through the rice before cooking and it comes out restaurant-quality. Incredible value at less than £10 for 5kg! Will buy this again and again.
M**K
Good Quality Rice
I bought 2 of these at the start of lockdown as I couldn't get rice in the supermarket. Still working my way through the second bag 4 months later. It's good quality and tastes much better than supermarket own brand rice in my opinion. It's labeled as fragrant, though honestly I cannot tell. Doesn't take much to clean the rice before cooking unlike the supermarket brands which have a ton of surface starch on them. When cooked, I found the texture of the rice was nice and firm. I will most likely continue to buy this from now on.
L**Y
Fast delivery and good value
Perfect rice
S**2
Excellent
Village Pride Fragrant Rice has become a staple in my kitchen. The aroma and taste are simply amazing. It cooks up perfectly, and the 10kg bag is a great value. I can’t imagine my meals without it now!🍚👌
J**N
Very good when using steam cooking
Very tasty rice good for steam cooking
A**E
Flavour
Tasty
M**U
Change in flavour
We have been buying this rice for many years and the last bag just doesn’t have the same flavour or texture. It seems to be long grain rice masquerading as fragrant rice.
D**L
Taste like Ghanaian rice
We love how rice tastes in Africa. If you’re into good rice then this is perfect for you. Cooks well. Just wash it before you cook. At least two times
Trustpilot
2 months ago
2 weeks ago