StarbucksVIA Instant Coffee, Dark Roast Coffee, Italian Roast, 100% Arabica, Single-Serve, 1 Box (50 Packets)

Starbucks VIA Instant Coffee, Italian Roast, is a game-changer for anyone who loves bold, full-bodied coffee but doesn’t always have time to brew a fresh cup. Here’s what I think after trying it:Flavor:The Italian Roast has a rich, robust taste with a hint of caramelized sweetness and a smoky finish. If you enjoy strong, dark roast coffee, this is right up your alley. It’s one of the best-tasting instant coffees I’ve had—far better than most store brands.Convenience:The individual packets are super easy to use. Just pour one into a cup, add hot water, stir, and you’re good to go! They’re perfect for busy mornings, work, travel, or camping trips.Quality:Made from 100% Arabica beans, the quality is impressive for instant coffee. It tastes pretty close to a fresh-brewed cup, though hardcore coffee purists might notice a slight difference.Packaging:The single-serve packets are convenient and stay fresh, but I wish the outer packaging was a bit more eco-friendly.Price:It’s a little pricier than other instant coffee options, but the flavor and quality make it worth it if you’re looking for something better than the usual.Overall:If you love a strong, flavorful coffee and need something quick and easy, Starbucks VIA Italian Roast is a great choice. Highly recommended for dark roast fans who want premium coffee on the go!

This is my go to coffee every day. I don’t want or need anything else they are just that good. I turn on my electric kettle, open two packets (I like my coffee super dark-practically espresso (does not taste like burnt coffee), add half packet of sweetener and threetablespoons of nondairy creamer, and when the water is ready add about 10 ounces of water, and stir with electric frother. Heaven.My guests like one packet 8ozs of water and whatever version of sweetener/creamer they want and they always drain their cup!The Italian is the darkest. The French is not as much.It’s so easy to use, easy to travel with (I pack them for every trip)(because the packets are so small they take up no room), smooth as silk and smells delicious. I am not happy unless I’ve had my via coffee.Thanks Starbucks! I look forward to my coffee everyday. Sometimes more!!

Why did you pick this product vs others?:It is easy. You don’t need coffee maker, and go to the store to have a coffee. I like the flavor.

Love this coffee. Been buying it for more than ten years, usually four or six boxes at a time, and will continue doing so despite the soaring price. Would be even happier if many of the more recent boxes didn't contain only 49 packets (yes, I count out every one as I put them in my own holder), but guess one just can't have it all.

Product itself is as expected, a decent instant coffee and great for backpacking or traveling. A star knocked off because the best by date is only a few months away from when I received the order.

Awesome flavor for a instant coffee - makes making my own drink worth the money

Good coffee

Love using this for iced coffee in the summer. Just a tiny bit of boiling water to dissolve the coffee. Add ice cream and sweetener. It is perfection. Love the bold taste, and the quality. Love also that it is portable.