REDKENBlondage Purple Shampoo For Blonde, Bleached or Highlighted Hair - Neutralizes Brassy Tones With Salicylic Acid, Color DepositingCradle to Cradle CertifiedCradle to Cradle CertifiedCradle to Cradle Certified

Best purple haircare I've tried. It doesn't dry my hair, helps tone the brass down and isn't super fragrant.

Sent back

Works great. Just a rinse. Leaves my hair very soft and beautiful color

If you don't have this and you want to keep your hair blonde grab it now! This is the only purple shampoo I'll ever use it doesn't have a bad smell it works so good this is your reminder to get it!

This shampoo is so pigmented, very rich in color. Definitely more violet in color. It makes my hair super white, but my scalp tends to itch after use if I don’t “doctor” it up. What I have started doing that has reduced the amount of scalp itch is I’ve started adding a small amount of a moisturizing conditioner to the shampoo. I add a dime size amount of this shampoo and then a pea size amount of a moisturizing conditioner to my hand on top of the shampoo. I then rub my hands together to “mix” and then I apply to my hair. I then immediately wash my hands in cool soapy water afterwards to avoid any of the shampoo dying my nails and hands purple. I repeat this process a second time. Both times I leave the shampoo on my hair no more than 4-5 minutes. If left on longer, you chance having some purple hair. After I repeat this process twice, I the. Wash my hair with a very moisturizing shampoo. I then use the Redkin conditioner that matches this shampoo which I also mix with a very moisturizing conditioner. I have 4B hair so after shampooing and conditioning, I add a cream moisturizer to my hair and scalp. Once I started adding the conditioner to the products and washing with a moisturizing shampoo the scalp itch that I used to receive was reduced by about 98%. I will definitely continue to use because not only does it give me a beautiful platinum finish, it also it delays the brass from returning so quickly unlike other purple poo’s that I’ve used in the past.

This shampoo works really well however I do mix it with a little bit of regular Redken shampoo so it does not dry out my hair! Do not leave in hair extensions longer than a minute if you have blonde hair!

Good

The perfect purple shampoo to maintain my blonde highlights. I can’t stand when it’s brassy and yellow. I use it once, maybe twice a week, and it maintains the more toned blonde I am going for. I leave it in for the 3-5 minutes it says after using normal shampoo.