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C**A
Event management
This is a really useful and well considered book - I read the third edition which covers a community of event organisers reeling from changes due to Covid. Most of the book deals with real-space events. The last section is about adapting to virtual and hybrid events. I've run and assisted with major and minor events in real-space and online.I like the many case studies, written by organisers - one was a woman who had to organise an Indian culture funeral for a deceased male relative, during Covid. Others were major festivals, sporting events, business conferences.Some sections are on publicising the event and using social media, media releases and local publicity.The writers state only one meaning for acronyms and the student / staff may well already know another. Example being SMART goals - they say specific, measurable, agreed, realistic, time-bound. Whereas I learnt A and R being achievable and relevant, in college.References are given after each chapter, college-style, and men and women are given equal prominence. The book will certainly be useful to event management students, as well as working organisers of volunteer or commercial events.I read an e-ARC from Net Galley. This is an unbiased review.
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