---
product_id: 54022736
title: "Inspired: How to Create Tech Products Customers Love"
price: "₪121"
currency: ILS
in_stock: true
reviews_count: 11
url: https://www.desertcart.co.il/products/54022736-inspired-how-to-create-tech-products-customers-love
store_origin: IL
region: Israel
---

# Inspired: How to Create Tech Products Customers Love

**Price:** ₪121
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- **What is this?** Inspired: How to Create Tech Products Customers Love
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## Description

Inspired: How to Create Tech Products Customers Love [Cagan, Marty] on desertcart.com. *FREE* shipping on qualifying offers. Inspired: How to Create Tech Products Customers Love

Review: A must read book for product managers - Some significant time has passed since the 1st edition of this book and I keep returning and referring to it as an inspirational source of product wisdom and a great starting point either for junior product managers who are new to profession or anyone who is looking for ways to improve product culture, discovery processes or overall performance of product teams. If you're looking for just one book on modern product management - that's the book
Review: An excellent book that lays down valuable frameworks about Product management. - Product management (which to me only means creating products people find valuable) is probably one of the most difficult areas of human endeavors. It is part art, part science, and part luck (that your product succeeds/wins). There are lots of resources out there on this multidisciplinary topic and it quickly gets overwhelming trying to learn about this most important topic. This applies equally weather you are new to product management or already quite experienced (as happens to be my case). Marty's book does a fantastic job of covering the art+science of product management in a holistic view and provides easy to understand frameworks and mental models to think about the process of creating valuable tech (software) products. It lays down a very strong foundation for product management, especially in its modern form and as it is practiced by some of the most successful tech companies of today. I highly recommend getting this edition of the book as it is significantly updated and different and shares very valuable frameworks for modern product management.

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #9,419 in Books ( See Top 100 in Books ) #1 in Product Management #1 in Business Research & Development #47 in Entrepreneurship (Books) |
| Customer Reviews | 4.6 4.6 out of 5 stars (6,225) |
| Dimensions  | 6.3 x 1.3 x 9.1 inches |
| Edition  | 2nd |
| ISBN-10  | 1119387507 |
| ISBN-13  | 978-1119387503 |
| Item Weight  | 2.31 pounds |
| Language  | English |
| Print length  | 368 pages |
| Publication date  | December 12, 2017 |
| Publisher  | Wiley |

## Images

![Inspired: How to Create Tech Products Customers Love - Image 1](https://m.media-amazon.com/images/I/61Ga-ZFeDXL.jpg)
![Inspired: How to Create Tech Products Customers Love - Image 2](https://m.media-amazon.com/images/I/81CeVeeQ4QL.jpg)
![Inspired: How to Create Tech Products Customers Love - Image 3](https://m.media-amazon.com/images/I/31h6CEKEjDL.jpg)
![Inspired: How to Create Tech Products Customers Love - Image 4](https://m.media-amazon.com/images/I/51UnaqlNToL.jpg)
![Inspired: How to Create Tech Products Customers Love - Image 5](https://m.media-amazon.com/images/I/51igq-rvMfL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ A must read book for product managers
*by D***Y on July 19, 2025*

Some significant time has passed since the 1st edition of this book and I keep returning and referring to it as an inspirational source of product wisdom and a great starting point either for junior product managers who are new to profession or anyone who is looking for ways to improve product culture, discovery processes or overall performance of product teams. If you're looking for just one book on modern product management - that's the book

### ⭐⭐⭐⭐⭐ An excellent book that lays down valuable frameworks about Product management.
*by H***D on January 27, 2018*

Product management (which to me only means creating products people find valuable) is probably one of the most difficult areas of human endeavors. It is part art, part science, and part luck (that your product succeeds/wins). There are lots of resources out there on this multidisciplinary topic and it quickly gets overwhelming trying to learn about this most important topic. This applies equally weather you are new to product management or already quite experienced (as happens to be my case). Marty's book does a fantastic job of covering the art+science of product management in a holistic view and provides easy to understand frameworks and mental models to think about the process of creating valuable tech (software) products. It lays down a very strong foundation for product management, especially in its modern form and as it is practiced by some of the most successful tech companies of today. I highly recommend getting this edition of the book as it is significantly updated and different and shares very valuable frameworks for modern product management.

### ⭐⭐⭐⭐ Great resource for PM role
*by D***Y on January 24, 2026*

This book is a great, practical overview of the role of a Product Manager in technology. It clearly explains what makes a good PM and how to actually be effective in the role. What stood out most is how actionable it is. Rather than being theoretical, it focuses on real-world challenges—understanding users, balancing business needs, and working within technical constraints. It reframes product management as solving real customer problems, not just building features. Highly recommended for anyone in product, or anyone considering a PM role.

## Frequently Bought Together

- Inspired: How to Create Tech Products Customers Love (Silicon Valley Product Group)
- Empowered: Ordinary People, Extraordinary Products (Silicon Valley Product Group)
- Transformed: Moving to the Product Operating Model (Silicon Valley Product Group)

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*Product available on Desertcart Israel*
*Store origin: IL*
*Last updated: 2026-03-30*