La RicheDirections Lavender Semi-Permanent Hair Colour 88ml

Vivid colour, easy application

I've been using directions for a few years and after hopping between brands, I always come back to it. My hair it bleached to a murky yellow underneath (not bright blonde) and the colour still takes well.Washes out on my bleached hair with a slight bluey hue, but in general find that the colour lasts well and minimal transference.

I have used this product off and on for years and I rate it highly for its depth of colour and ease of use. It doesn’t come with gloves or instructions though so be sure to get something to protect your hands and look for the instructions on the internet. The picture shows it on my daughter’s previously undyed hair and it lasted for the whole of the summer. I use it (greatly diluted in conditioner) on my blond hair when I want to add a bit of warmth or a pinkish tint.

Love this. So bright and conditions your hair too. It does wash out but I only wash mine once a week due to having extensions in.

A great product but check the contents of the box on arrival. One of the tubs of four was actually empty. I didn't realise immediately as didn't check all the tubs in the box.

Easy to apply with an old paint brush. Didn't stain the bathroom or me! Doesn't last weeks but did jazz up block dyed hair.

I’ve been dyeing my hair for years and love doing bright colours, but I rarely find dyes that actually live up to that. At first, this dye was great; It gave me the vibrant green that I wanted and was super easy to apply. It also didn’t wash out immediately... and that was where the problem started. Though it had been bright to begin with, it faded pretty fast into a duller green and needed to be reapplied often to keep the vibrancy, which would wash out within a week. When it started getting paler and more unlike the colour I wanted, I decided I would just dye over it with a darker colour. So, I put a dark purple on top - something that’s never failed me when I want to go over a light colour. It worked in covering the previous dye but within a couple of weeks it washed away and, surprise, my hair was still green. I thought, alright, I’ll go with black. Black covers everything, right? Sure, for another few weeks. It seemed that no matter what I did to rid myself of this dye it was always there and incredibly resilient against me putting any dye on top of it or trying to wash it out. Eventually I had enough and decided to bleach it out (because I clearly don’t care about damaging my hair anymore). The maximum hour and a half of a head full of bleach still didn’t get rid of this dye and I’m going to break my hair if I keep trying. So if you want green hair forever, go for it, but otherwise I would not risk this dye.TL;DR: It fades immediately but never washes out, nothing dyes over it and bleach doesn’t work. Also I need help.

so ive tried so many colours on my hair in the search for a gorgeous pink that sticks. after having fire red hair for about 2 years I needed a change, but not too much in case I hated it. and this is perfect, it has a slight purple magenta tone to it which doesn't show in the swatch so be warned if you are looking for a Barbie pink this might not be the colour for you. it also will not show up on non bleached or very light hair. basically the lighter the better so I would say make sure you get a bleach too, or even better get a hairdresser to sort that bit out. I have found the colour lasts a few weeks, but make sure you use a colour shampoo ideally for red hair and washing with cooler water will help (although give a headache, but beauty is pain and all that), when it does fade I've found it goes a coral colour but I might just be lucky. it does have a slight playdoe-y smell to it, which I personally quite like (weird I know) and you must, must, must wear gloves as this will stain your fingers, palms, wrists, everything. (it will come off with some scrubbing but save yourself the hassle)