24-Carrot Manager, The

This is a short easy read that stresses the importance of non-monetary rewards and provides some great suggestions for these rewards and the frequency. Especially in today's economic conditions it is easy to get caught up rationalizing and forget about the importance of positive feedback and the value of non-monetary rewards. As the author points out raises and bonuses are important but during tough times are more difficult for companies to justify and in reality are rewards of diminishing returns. Whereas we do not have to hold back on other types of rewards that at the end of the day may be equally as important in instilling happiness and retaining employees.

Great was to teach new managers how to take care of subordinates morale

Offer carrots instead of sticks! how simple advise for all the business leaders! This is a great book illustrating how any manager can unleash their employee potential by creating carrots for their employees. They can succeed by keeping their employees happy and satisfied. This is the way to succeed even in the recession like we have now. This book describes some strategies and simple solutions for managers how to motivate their employees and their performance with carrots.

Good tidbits for keeping employees motivated! Not super deep, but useful

This is an easy-to-read book providing useful tips on how to develop and implement a recognition reward program in your organization.It offers suggestions at a macro and micro levels. Therefore, you can benefit from it no matter what type of managers you are. There are numerous best practices shared from a wide range of private companies.In my opinion, the authors spend too much time demonstrating the importance and the benefits of recognizing employees' contribution. If you read the book, it is because you are already converted, isn't it?

The idea that Gostick and Elton proposed is not new. In fact, it has been proposed in 1940s by Abraham Maslow in his hierarchy of needs. Maslow's argued that human behaviors are motivated by a series of needs, and are hierarchical in nature. If I understand correctly what Maslow had proposed and applied the same theory to this book, in fact what we are seeing is the execution of satisfying the needs on love/belonging and esteem. This is why an employee will prefer public recognition anytime compare to bonuses, since money, to a large degree, is use to satify the human needs for food and shelter only, which is at the lowest hierarchy of all human needs. The book carries no new theory of human behavior, but a new way in reminding managers that employees are human, and do satisfy human needs in the hierarchical form.

A valuable resource in any organization looking to improve employee morale and outputIt highlighted issues we have faced in our current recognition program and provideda long list of practical applications behind the philosophy.Well worth the read.

I had the pleasure of meeting Mr. Gostick and hearing him speak at the annual International Association of Business Communicators conference in June in Washington, D.C.The value of this quick, easy-to-read book is remarkable. By learning how to do simple things to recognize and reward employees you will find excellent ways to engage your workforce, keep them loyal, focused and energized and have them reach their highest potential.It is a great tool for all managers of any organization - big or small - or any industry.

Great for anyone who regularily gives recognition.

good book for struggling managers