Avon Anew Renewal Power Serum 30ml, Formulated with Protinol™ Technology, For Firmer Looking Skin, 7 Powerful Skin Benefits, Cruelty Free

This product has retinol and collagen and you only need a pea size amount of product its scent free, it does not sit on your skin it absorbs quickly so you can put your moisturiser on shortly after, it feels gentle on your skin and is effective, i have noticed i have firmer skin and a glow, it's amazing value for money, i use this product regularly with my Anew moisturiser

An excellent serum for ladies of mature years.Easy to apply leaving skin feeling nourished and refreshed.

Have been using it for a few days now. I can already see a difference in the texture of my skin - it's more smoother looks more flawless and even toned. The best part is that it doesn't have a strong perfume to it. The serum glides on smoothly to the skin. I apply moisturizer over it and my skin feels light, hydrated without feeling tacky or greasy. Will definitely be buying again.

Bought a couple of these as they are the cheapest anywhere. Feels very nice on the skin, and not greasy.

The Avon Anew Renewal Power Serum has been a game-changer for my menopausal skin, which was struggling with dryness and sensitivity. Within just a few days of use, this serum noticeably soothed my irritated skin, leaving it feeling hydrated, calm, glowing and more resilient. Its lightweight yet nourishing formula absorbs quickly, making it a pleasure to use as part of my daily routine.I can’t imagine my skincare regimen without it now—this serum has become one of my staple products. Not only does it address dryness and sensitivity effectively, but it also leaves my skin looking healthier and more radiant over time. If you’re dealing with similar concerns, especially during hormonal changes, I highly recommend giving this serum a try!

Packaging okay (glass bottle which I think is better for recycling), product appears “pretty” but felt watered down, yet slightly powdery (difficult to describe). Didn’t react with my sensitive skin which was good. Didn’t really deal like it left my skin hydrated, or anything in particular. Wasn’t expecting miracles for this price. It’s a basic serum, not a magic wand. Unlikely to buy again but wouldn’t put anyone off trying it.

I love this product. Use under my moisturiser. It really makes my skin look and feel fab

Did not see much wrinkle reduction , but serum felt good on my skin.