---
product_id: 1782490
title: "Americolor Soft Gel Paste Food Color, 3/4-Ounce, Soft Pink"
brand: "americolor"
price: "₪36"
currency: ILS
in_stock: true
reviews_count: 11
category: "Ameri Color"
url: https://www.desertcart.co.il/products/1782490-americolor-soft-gel-paste-food-color-3-4-ounce-soft
store_origin: IL
region: Israel
---

# Superior coloring strength Consistent batch-to-batch formula Instant color dispersion Americolor Soft Gel Paste Food Color, 3/4-Ounce, Soft Pink

**Brand:** americolor
**Price:** ₪36
**Availability:** ✅ In Stock

## Summary

> 🌸 Paint your passion with the softest pink that never fades!

## Quick Answers

- **What is this?** Americolor Soft Gel Paste Food Color, 3/4-Ounce, Soft Pink by americolor
- **How much does it cost?** ₪36 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.co.il](https://www.desertcart.co.il/products/1782490-americolor-soft-gel-paste-food-color-3-4-ounce-soft)

## Best For

- americolor enthusiasts

## Why This Product

- Trusted americolor brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **No Weeping, No Hardening:** Keeps your icing smooth and fresh without separation or crusting.
- • **Economical & Efficient Usage:** Instant dispersion means you use less color, saving money and reducing waste.
- • **Reliable Consistency Every Time:** Batch-to-batch uniformity ensures your creations always look picture-perfect.
- • **Kosher Certified & Made in the USA:** Trust in quality and compliance for your premium baking projects.
- • **Vibrant, Professional-Grade Pigmentation:** Achieve flawless, eye-catching hues with less product—perfect for serious decorators.

## Overview

Americolor Soft Gel Paste Food Color in Soft Pink delivers unmatched pigmentation strength and consistency, ensuring vibrant, professional results without altering texture or flavor. Certified kosher and made in the USA, this gel paste disperses instantly, preventing weeping or hardening, so you use less color for stunning, long-lasting effects.

## Description

AmeriColor manufactures decorating food colors, as well as meringue powder, piping gel and other related food products. Americolor Corp. brings to the cake decorating trade years of experience in the food color industry, combined with new innovations in the development and production of food color technology. We are proud to introduce you to the strongest and most vibrant colors on the market, "Serious color for the serious decorator!".

Review: Americolor is the only food color I use! - Americolor is the only food coloring I use! It is high quality professional food color. They have every color you can think of. Worth the price in my opinion. With the soft pink I recommend starting with very little (a pin drop) until you reached desired color of pink. This one in particular takes only a very very little to reach the desired soft pink.
Review: Americolor is the best! - Was the perfect shade of pink I needed for the base of my cake! I only use this brand for my cake needs because the colors are always so pigmented! Doesn’t add any type of flavor to the icing or change the texture. These food colorings always get the job done!

## Features

- Soft gel paste is an effective coloring system
- It's consistent from batch to batch; Certified kosher and made in the U.S.A
- It has coloring strength superior to any other food color
- It will not separate or weep and does not harden
- The base ingredients allow the color to disperse immediately so you actually use less color

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B000MTBN2S |
| Best Sellers Rank | #25,711 in Grocery & Gourmet Food ( See Top 100 in Grocery & Gourmet Food ) #126 in Food Coloring |
| Customer Reviews | 4.8 4.8 out of 5 stars (442) |
| Date First Available | March 24, 2005 |
| Is Discontinued By Manufacturer | No |
| Item Weight | 0.96 ounces |
| Item model number | AM 132 |
| Manufacturer | Americolor |
| Product Dimensions | 3 x 1 x 1 inches |

## Product Details

- **Brand:** AmeriColor
- **Color:** Soft Pink
- **Item Weight:** 27.22 g
- **Liquid Volume:** 0.75 Fluid Ounces
- **Specialty:** Kosher

## Images

![Americolor Soft Gel Paste Food Color, 3/4-Ounce, Soft Pink - Image 1](https://m.media-amazon.com/images/I/515EGDDzdcL.jpg)

## Questions & Answers

**Q: can you send a picture of what kind of color it it im going to make a cake and i need to know**
A: Leelu, the best picture that the manufacturer has provided is the one attached to the listing. This image best represents the color when it is used in cake batter or frosting. Sorry, we don't have any additional images. Thanks, Joel

**Q: Will this gel paste work well for making playdough?**
A: Most likely yes but I wouldn't recommend it. It stains everything and it is very hard to remove.

**Q: What is the consistency like?**
A: The consistency of the americolor gel is thicker than water but slightly thinner than chocolate syrup. The older it gets, the more watery it gets. I use it & like it.

**Q: Can the pink dye be used to color sugar cookie dough? Will it change the consistency of the dough?**
A: Yes it can, it does not take very much at all. It did not change mine at all. Make sure that you chill your dough well and remember that the longer it sits the brighter the color becomes. I hope your cookies come out beautiful.

## Customer Reviews

### ⭐⭐⭐⭐⭐ Americolor is the only food color I use!
*by J***E on August 15, 2024*

Americolor is the only food coloring I use! It is high quality professional food color. They have every color you can think of. Worth the price in my opinion. With the soft pink I recommend starting with very little (a pin drop) until you reached desired color of pink. This one in particular takes only a very very little to reach the desired soft pink.

### ⭐⭐⭐⭐⭐ Americolor is the best!
*by V***E on March 24, 2024*

Was the perfect shade of pink I needed for the base of my cake! I only use this brand for my cake needs because the colors are always so pigmented! Doesn’t add any type of flavor to the icing or change the texture. These food colorings always get the job done!

### ⭐⭐⭐⭐⭐ Great Color
*by G***E on August 24, 2024*

Great color! Very easy to work with. Maybe a bigger size because this color is used quite often. Worth your money.

## Frequently Bought Together

- Americolor Soft Gel Paste Food Color, 3/4-Ounce, Soft Pink
- AmeriColor, Pale Peony, 0.75 Ounce Bottle, Soft Gel Paste Food Color
- AmeriColor, Sage, 0.75 Ounce Bottle, Soft Gel Paste Food Color

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*Product available on Desertcart Israel*
*Store origin: IL*
*Last updated: 2026-02-19*