Profound Beauty 50/50 Shampoo Specifically formulated for the most challenged hair textures For dry scalps and hair that is naturally dry and coarse, and for chemically treated hair, this is our gentlest cleansing shampoo. Cleanses while rich caring ingredients moisturize and hydrate, rendering even extremely coarse and challenged hair easy to style, soft, smooth, supple frizz free, intrinsically shiny and truly healthy. 50/50 Shampoo is Sodium Laurel Sulfate free and Sodium Chloride free, providing superior hair color protection.
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