Advanced White Toothpaste 125ml, Teeth Whitening Toothpaste, Whiter Teeth in 7 Days, Active Micro-Cleansing Crystals Gently Polish, Helps Prevent New Stains, Removes 10x More Surface Stains

I’ve been using the Colgate Advanced White for a couple of weeks now, and the difference is actually noticeable. The micro-cleansing crystals give a really thorough clean, leaving my teeth feeling smooth and polished after every brush. What I love most is that it’s effective without being too abrasive or causing sensitivity, which can be an issue with some whitening pastes. The mint flavor is crisp and refreshing, keeping my breath fresh for hours. Getting a 6-pack is such a bargain and saves me from constantly running to the shop. If you want a brighter smile and a reliable everyday toothpaste, this is definitely the one to get!

This is a great good value toothpaste. It is a good all rounder, but is also advanced white, so helps whiten your teeth a little. The tube is easy to dispense, and you get 6 x 75 ml tubes for £12.10. You can also get it is individual packs, or larger 100 ml packs of 1 or 2. It is minty fresh and overall a great option

I’ve been using Colgate Advanced White Toothpaste daily for just over a month now, and I can say with confidence that it does what it claims — to an extent. If you're looking for a dependable whitening toothpaste with a fresh minty taste and a solid value in bulk, this is a great pick. But if you're expecting it to erase years of staining or give you a Hollywood smile in 10 days, you might want to manage your expectations. 🦷 Whitening Performance – Yes, But Mild After about 2 weeks of consistent use, I did notice that my teeth looked slightly brighter, especially near the front. The toothpaste uses micro-cleansing crystals, which seem to polish the surface of the enamel gently over time. It doesn’t feel gritty, and there’s no unpleasant aftertaste — just a clean, minty finish that leaves your mouth feeling refreshed. But to be clear, this is not a substitute for professional whitening or even whitening strips. It’s good for surface stains from coffee, tea, and general discolouration, but deeper stains won’t be dramatically affected. So yes — your teeth will be whiter, but not blindingly so. 🧪 Texture, Taste & Foaming The texture is smooth with a very slight grain to it — nothing harsh or uncomfortable. It foams nicely without being overwhelming, and the minty flavour is pleasant and long-lasting without burning like some intense formulas do. I actually look forward to using it. 💰 Great Value for Money This 6-pack is excellent if you're buying for a family or like to stock up. Each tube is standard 75ml, and with two people using it twice a day, a tube lasts us just under 3 weeks. At this price point (usually between £7–£9 for 6 tubes), it’s incredible value — much cheaper per tube than buying individually in-store. 🛑 Why Not 5 Stars? Whitening is Subtle – It works, but not to the extent the packaging might lead you to believe. “Whiter teeth in 10 days” is technically true, but don’t expect dramatic results. Cap Design – A minor gripe, but the flip cap is a little flimsy. A couple of tubes arrived with slightly loose caps, though nothing had leaked. SLS Warning for Sensitive Mouths – If you’re prone to sensitivity or canker sores, just note that this toothpaste contains Sodium Lauryl Sulfate (SLS). It hasn’t caused any issues for me, but some people react to it. ✅ Final Verdict: Great Everyday Toothpaste With a Whitening Boost If you're looking for an affordable, effective daily toothpaste that gradually brightens your smile and leaves your mouth feeling fresh, Colgate Advanced White is a solid choice. It won't give you movie-star teeth, but it will help you maintain a cleaner, whiter appearance over time — especially if you have habits like drinking coffee or tea. I’ll definitely keep it in my rotation. It’s not a miracle in a tube, but it’s close enough for the price. Would I repurchase? Yes. Would I recommend it? Absolutely — just know what to expect. Stars deducted for: overpromising whitening power and slightly weak packaging.

This toothpaste hasn’t noticeably whitened my teeth, but it’s a nice everyday option. The texture is pleasant, and it tastes good. The texture isn't too sticky and works well with the pump design. It also doesn’t stain the sink like some brightly coloured toothpastes. Overall, it’s effective for daily use and good value for money. Lasts a fairly reasonable amount of time with a family of 4.

Exactly as described. This is my second batch purchase now and same great quality and service everytime 👌

Reasonably priced

This product actually whitens my teeth! 2 times a day has transformed the colour from yellow to white! Extremely effective for me. It tastes fine just like normal toothpaste would and makes my mouth feel clean after. It’s a little overpriced but it was worth it for me!

It is toothpaste. It is good. The pump action is useful for people who find little caps on toothpaste tubes too fiddly.

Good value, happy with

Muy facil de usar!!!

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