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A**R
Great insight into an alternative approach to business
Great insight into an alternative approach to business. A brand built on the appreciation of its work force. I read a review on here that said it was very "self promoting" of the Virgin Brand, nonsense!! They asked a guy (Branson) to write a book about his experiences and he offered up real life scenarios through his eyes, which obviously means referencing Virgin brands.Very enjoyable, and a refreshing thought that you can succeed without succumbing to the corporate mold.
J**
As promesed
Very satisfied with the product. It is as expected.
S**.
A solid read even in a crowded field
I have always admired Richard Branson from a distance and what I read/heard about in the news. He's always risky yet calculating enough to be successful. Now, with this book, I can see him and his beliefs from a much more personal perspective including stories of his family and childhood. Note, though, that you won't get into in depth "how-to's" and this is more general leadership philosophy. If you're ok with that, then you won't be disappointed by this book even in the already-crowded business leadership book field. This is posted only a week or two after the Virgin Galactic test flight crash that took the life of one test pilot, and Richard's (don't call him anything more formal!) response has certainly fit with his character you read about here. While his editor let slip some misspellings like "colour" and "favourite" instead of "color" and "favorite", the rest of the book is top notch! (and yes, that was said tongue-in-cheek for our friends across the pond) =)
S**W
If you admire Sir Richard Branson like I do, then this is a MUST READ
Sir Richard Branson is a proven leader. His book, The Virgin Way, reveals his philosophy of how to treat employees, satisfying the client, and building a future. This book is clear, concise, readable. If you are in a leadership position, this is required reading. If you are an employee, this book outlines what you should be looking for in your leadership.
P**E
Not a "leadership" book - but entertaining
Interesting read but not really a book on leadership. Mostly a bunch of anecdotal stories that were entertaining to read but not what I would consider a must read book on leadership.This is the first book of his that I've read. It read like a "hey assistant of mine, take down some thoughts of mine" kind of approach to writing. I'll skip any further books from him.
J**L
It's different at Virgin
Richard has been successful at documenting the need to be real, have an honest character with humility, and show that it's not all about letters behind your name nor being born with a silver spoon. Have fun and Just Do It!
S**A
One of the best book I read recently
One of the best book I read recently! A truly amazing jounrey into the world of "complicated things explained in simple and vivid manner". The book is filled with interesting facts and a lot of useful tips and thoughts as to how a really human-friendly business should function. No "profit at any cost" approach. Just do your stuff well, do your best to help others while remaining your true self and that will definitely be rewarded! Highly recommend!
L**E
Good Book about Richard and Virgin
Nice book that teaches you to focus on what you like and never be afraid to tackle the challenges that come along the way. Some of the lessons may struggle in these tech age with stiff competition and new ideas everyday and very large money-ags ready to snuff life out of start ups - except you're in silicon valley. But i like his courage.
A**R
Jean
Really enjoyed the book. Richard has a way with words and makes light of most things. He makes you want to get out there and start up a company. Well done Richard. Enjoy Necker.
L**O
Interesante
Muy buena lectura para aprender las bases del liderazgo empresarial.
L**I
Klasse!
Sir Richard liest himself.Super Stimme, gut vorgetragen und der Inhalt ist interessant dun kurzweilig.Ideal für längere Autofahrten und ein Muß für Staus und Regenwetter.
T**S
Muito bom
Simples e direto, Richard Branson descreve quais os princípios necessários para criar uma cultura empresarial focada na experiência do cliente.
F**O
Da leggere
Un libro che cambia le prospettive, davvero un ottimo spunto soprattutto per chi sogna di gestire un'impresa o diventare un grande business man.
ترست بايلوت
منذ أسبوعين
منذ 3 أيام