Marketing Playbook: Scale Your Online Business to Outrageous Success Paperback – May 22, 2017

Thank you Lisa for writing this book. I can't possibly express my appreciation for all that you share.I absolutely consumed your words and now have a clear direction of where I am headed and how I am going to get there. I just love where you have come from and that you ar... Read full review

No matter your marketing experience, there is something for everyone in this book. Marketing taught in a way that is engaging and enjoyable is a hard balance to achieve. Highly recommend!

I purchased this book to help me better understand marketing an online product, as I am working on launching a book I’m writing. I come from a small business background of over 27 years. But this book explained to me all that I really didn’t understand about marketing, and will come in just as handy to help me promote my brick & mortar business as well. It truly opened my eyes to the fact that marketing isn’t simply making a social media post. It is a system that needs to be designed. But even the design explanations are concise, and simple to implement. Thank you for making it all make sense, Lisa!

I devoured this playbook. With the turn of each page, I was learning more and more of exactly what I knew I needed to be focusing on. You know when you have things you know you need to focus on, but just can't wrap your mind around them? For me, it was newsletter marketing, marketing strategies, copywriting and long term planning for my business. Finally, there it all was, right in front of me. Everything that I had been wanting to learn, compiled in a way that made sense, felt achievable and extremely invigorating. Since finishing this workbook, my business, drive and productivity have been electrified.

Lisa is an amazing speaker and writer. I am so thankful that I have found her to follow to help further me along in my business. I have regained so much excitement for the business and have been absorbing everything I can learn from her this year. Highly recommend this book and joining the Luminaries Club and purchasing Your Best Year!

Lisa's book is clear and easy to follow. Her advice about marketing is spot on and really makes sense to creatives who sometimes struggle with promoting themselves. This is a great resource that is practical and can deeply affect the way you do business for the better!

Very thoughtfully laid out and interesting. When you’re ready for this book in your business, it will be a game changer for you for sure.

Wonderful book with awesome advice.

Lots of practical templates for your marketing plan!!! Easy to follow and turn your idea into a great action plan.

Superb book! Every small business owner could benefit from this. All the information is explained clearly in layman’s terms, and is easy to follow and implement. One of the best business books I’ve ever bought...highly recommended.

J'ai acheté ce livre en espérant percer les secrets du webmarketing. J'ai trouvé mieux : comment bâtir et mettre en oeuvre une stratégie digitale au service des objectifs de vente. Ce livre regorge de conseils utiles et concrets qui vous permettront de prévoir vos campagnes marketing sur le long terme, de les préparer, les dérouler et mesurer leur impact. Si vous avez une entreprise en ligne ou si vous vous servez du web pour faire votre marketing, n'hésitez plus, ce livre vaut largement l'investissement.

I love that this is a playbook -- it's light hearted, yet really gets to the nub of what matters when it comes to marketing your business online. The exercises are both playful and powerful. Powerful because they are playful.