🌿 Elevate your hair care ritual with pure, gentle power
ATTITUDE Extra Gentle Hair Shampoo is a 16 fl oz vegan, plant-based formula with 97% naturally derived ingredients. EWG VERIFIED for safety and efficacy, it soothes dry scalps with blueberry leaf extract and is free from silicones, SLES, and fragrances—ideal for sensitive skin and anyone seeking a clean, gentle hair care routine.
D**R
A great, clean product specifically designed for color-treated hair!
Why did you pick this product vs others?:A great, clean product specifically designed for color-treated hair!My wife uses this on her hair and she really likes it. It helps her hair hold onto color for as long as possible and it has no bad additives, chemicals or other harsh ingredients. Our family uses several products from this brand due to the clean ingredient list of all their products and their lack of anything harmful. We have been repeat buyers of every product we’ve tried so far from this brand and will continue to purchase them as long as they don’t change their ingredient list to include harmful and/or dangerous ingredients.
N**J
Recommended👏🏻👏🏻👏🏻
Amazing product! This shampoo wowed me because not only does it cleanse my scalp thoroughly, it also smells decadent (clean) and uses clean ingredients. Packaging is sturdy and cute :)I have thick and wavy hair that I blow dry, this shampoo works great for me. My hair stays soft and hydrated, there are no itchiness.
L**R
Great natural shampoo option
I love that this shampoo has a solid EWG rating. For a natural shampoo, it lathers surprisingly well — much better than others I’ve tried. And my husband loves the scent. Just note that our shampoo did not survive shipping well. It was leaking all over the box and its other contents.
L**D
Arrives unsealed and leaking! Otherwise, love this color-safe EWG approved shampoo
The bottle of shampoo arrived partially open and had leaked all over the other items I ordered in the shipping box. What a mess! The cap is flip-top without a seal. This absolutely needed to be taped down before it was shipped!Otherwise, I love the ATTITUDE Colorlast Hair Shampoo which does not change the color of my color-treated hair. I love that it is EWG approved for having safe ingredients.
F**N
Great product. Will continue to purchase.
I'm replacing all my personal care and cleaning products with "clean" products that won't hurt me and the environment, or at least have less of a negative impact. My previous shampoo was rated a 9 on EWG Healthy Living app, so I replaced it with this shampoo after reading many reviews.I have thick, 2b hair, wavy, with texture that wants to frizz. I no longer want to blow dry my hair. At 65 I'm over it, and my doctor suggested stopping the use of my blow dryer to help with hearing issues. This shampoo gives my hair the moisture it needs. I wash my hair twice a week and use Joico Smoothing Balm when it's still very damp. These two things together are giving my hair great manageability and shine. I'm about 30% gray, the rest is brown, so shine is important.My husband also uses this shampoo and washes his hair everyday. He likes it just fine.We both like the smell, which is neglible in our opinion. It doesn't lather like a shampoo loaded with the bad stuff, so don't whine about that in your comments. If you want a bunch of lather, go back to shampoos that are bad for you. We think the price is good for such a quality product!
A**R
LOVE at first use!
I wanted a shampoo that feels like it just cleans & a conditioner that just feels nourishing like my hair is actually absorbing the moisture) and so far this feels amazing . Most products leave residue & never feels clean & nourishedI’ve only ever found these qualities in more expensive brands like (Abbey St Clare & Miessence) which are both amazing products which left my hair clean, nourished, silky & soft and was able to go a few days without washing.I just couldn’t afford them as a regular shampoo/conditioner at $25+/bottleso I’d rather have those as back upThis Shampoo/conditioner from Attitude feels very similar (except it lathers MUCH more than my other brands) so I was trippin on why some reviews say it doesn’t lather? If you’re used to clean products that only lather a little this lathers way more.I guess if you’re used to shampoos with surfactants and a TON of suds …..this lathers way less.lather is mostly psychological & gives the illusion of cleaning your hair but not necessarilyI personally don’t mind my products that have less lather & leave my hair squeaky clean because I’d rather feel it’s clean knowing I’m going to add moisture with my conditionerFor me I want my shampoo to clean& my conditioner to nourish & moisturizeI hate shampoos/conditioners that make me feel like I just put tons of product into my hair.I’d rather have a clean slate…Then if I want to add a toxic anti-fizz product or curl cream , I know my shampoo will actually get it out of my hairTexture of this is amazing & perfectSmell is very mild ( strange to read reviews saying otherwise) I can barely even smell it.It’s not an amazing yummy smell but it’s not bad at all . To me it’s neutralShampoo washed out completely & left it just slightly moisturizedConditioner felt like it actually nourished my hair absorbing it allFor me it felt like the perfect amount of moisture (probably not enough if you have African hair)After my hair dried…..it was soft, manageable & not frizzy at all throughout the entire daythe only thing I did notice is the next dayI woke up with alot more frizz & static however it’s too soon for me to say it’s because of this productIt might be because:1) my hair still needs to detox all the product from cheaper products (I had a bad habit of washing my hair 2x a day because cheaper products make me feel like I have product that I have to wash out again)2) another bad habit of washing hair with super hot water which can cause frizz3) I’m way overdue for a haircut ….I frizz more when I need a haircutAfter I cut my hair, cut back on how much I shampoo, & stop using hot water on my hair I’ll come back update on the frizzy bed head!I’m hoping that resolves the morning frizz but even if it doesn’t the only thing it hurts is my ego of not having silky soft sexy hair upon waking because I dont have frizz after showering or thru out the dayI’m still sold on this product and look forward to trying more of their products!!Thanks for making clean products affordable !I like your atttitude :)
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