Full description not available
M**Y
This book is a Godsend for true service providers making the transition to scalable products
I wish I would have discovered this book 6 months ago... I've been a service-provider for 24 years in some capacity. I find it very fulfilling, but it can lead to burnout. For the first time ever, I'm about to launch my first SaaS product and there are some things stopping me in my tracks- Will this make my consulting less valuable?- Am I going to destroy an industry?- How does this fit in with my services?This book addresses all these concerns and more... This book presents a true roadmap for those who want to make the transition from pure consulting (e.g., trading time, selling your expertise) to more scalable products.Those who may not find this book helpful:- Product people who want to reverse-engineer services- Those who have never spent significant time selling knowledge-based services- Someone looking for a short-cut to learn product management- Someone looking for instant gratificationIf you're a true service provider and are interested in transitioning to (or incorporating) more scalable products into your business, this is the book for you.
E**C
Informative.
An interesting and informative look into productization.
T**N
Nice Book
This is a very nice book on a difficult topic. Vey good advice in it.
A**X
Not really useful
This comes across as somewhat of a marketing white paper with high level examples.
J**S
The next evolution in service business models
In Productize, Eisha Armstrong, and the team at Vecteris, uncover the critical steps for successfully transforming pure business services into scalable and sustainable growth through products. Their book identifies first the mistakes we make and then suggests solutions for overcoming those barriers. In a quite practical step by step manner, Armstrong illustrates the productize pathway and then showcases how best to resolve the people challenges, ring fence for innovation, and focus on solving the right, most valuable business problems. Armstrong's emphasis on co-operation with customers places her approach solidly within current trends toward customer experience and her argument to not fear cannibalization is a shot across the bow of every established professional services firm whose traditional lines of business impede innovation. This a book for any leader who wants to get off the hamster wheel of solutions business models and move toward truly scalable and sustainable business outcomes.
W**A
Easy to read, very practical and quite inspiring
I found this book to be very easy to follow and extremely practical, as it provides simple yet proven frameworks.In simple and straightforward language, the reader is exposed to the tools needed to drive growth by turning services into scalable products.A great read for all of us in the service economy who are looking to scale.
S**T
Excellent guide for transforming business services into scalable products to fuel profitable growth
If you lead a professional services business you seek to grow and scale, then Eisha Armstrong’s Productize is a must read. In her compact, wisdom-filled book, Eisha provides a clear road map for successfully productizing services to open-up profitable new revenue opportunities.Importantly, she takes a human-centered approach to the overall innovation process from addressing the mindsets of business leaders embarking on transformation to emphasizing the importance of deep customer understanding of urgent, expensive problems as well as partnering with customers for co-creation.Based on decades of product innovation expertise, Eisha provides a wonderful combination of visual process frameworks to guide your journey, “deadly mistakes” to watch out for, and engaging real-life stories.
S**E
Not useful
All the information is surface level, nothing actionable. Comes across as a tool to get clients than to actually provide value.
ترست بايلوت
منذ يوم واحد
منذ أسبوعين
