Strategic thinking is central to creating a successful advertising campaign, yet it is rarely taught systematically. This book enables advertising creatives to formulate a clear brief and to think strategically. Structured according to the 11 essential elements of a classic...
ترست بايلوت
منذ 3 أسابيع
منذ أسبوعين
منذ أسبوع
منذ 4 أيام