Founded in 1984 when timepieces were created more for function than fashion, Fossil began to transform this notion with its unique combination of vintage 1950s Americana design and affordably accessible cool style. Adding to their collectability were the one-of-a-kind, trademark tins that came with the watches that mixed a creative spirit with a sense of humor. These iconic boxes are nearly as popular as the watches they hold and are regularly collected and traded throughout the world at flea markets, antique shops, and on eBay. Today, Fossil produces over 300 different styles of watches in a continuously changing lineup. While the majority of designs are created by in-house designers, Fossil has reached out to such contemporary artisans as product designer Philip Starck and famed architect Frank Gehry (designer of the Guggenheim Museum in Bilbao, Spain) to create uniquely modern timepieces. In addition to style innovations, Fossil has also helped introduce innovative technologies into watches, such as the Wrist PDA that ran the Palm operating system. Fossil also offers complementary lines of small leather goods, belts, handbags, sunglasses, jewelry and apparel. Fashioned for the modern/day tom(girl), the Original Boyfriend automatic exposes its workings from the inside out. Boasting this season's blush glaze trend, it's designed to be beautifully bold with a dial that attracts attention. It features a shiny rose gold/tone stainless steel case and wind/up movement that keeps time for about 40 hours. To ensure the timekeeping element of your watch lasts, do not wind it more than 19 times!
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