AuromereAyurvedic Herbal Toothpaste, Classic Licorice Flavour - Vegan, Natural, Non GMO, Fluoride Free, Gluten Free, with Neem & Peelu (4.16 oz), 1 Pack

Besides the fact that it is anise flavored, this toothpaste has made my teeth whiter. My teeth feel really clean. There is also a herbal mint flavor if you don't care for anise. I like that it is made with natural ingredients. I am sold on this and recommend it.

I love this toothpaste. It works well, tastes great, isn't minty, and lasts a very long time because it is concentrated. One tube lasts about a year for me. My mouth feels clean and refreshed without being overpowering on the flavor. It's gluten free which is great for celiacs like me. Highly recommend!

Wow. Just wow. This toothpaste is the best I’ve ever brushed my teeth with. The whole family loves it. Whiles it’s a bit pricey it’s very much worth it. My teeth have never been whiter or cleaner. I don’t get plaque build up and my breath is fresh all day. The black licorice flavor is very pleasant and I prefer over mint. Remember, a little goes a long way!

I REALLY love this toothpaste. To me it reminds me of the flavors of BlackJack and Clove gum mixed together . I have bought this toothpaste a few times before and will continue to purchase. Not only is it a nice strong clean flavor it has a nice clean feel afterwards as well. And you really do want to use just a small amount like it states because of the concentrated state . Just a forwarning: if you use this in the morning and are planning on coffee or any other flavored beverage besides like a tea... dont ! The flavor of the paste is strong and will not mix well with your beverage. You'll ruin the nice clean mouth feel and taste

I really like the flavor. This is my first tooth paste with a chalky texture, but I've grown to like it. It is a bit more pricey than store bought name brands, but as long as a tube lasts, I'll be ok. Just a little of this stuff goes a long way. It foams up a good bit and leaves a pleasant after taste.

Works. Not a fan of the flavor, though.

I absolutely love this toothpaste. While looking for an alternative to more harsh abrasives, I decided to try this. It has a delightful anise taste, almost like black licorice, in the classic flavor. But if that’s not your thing, they also have a mint flavor.

This is my absolute favorite toothpaste. Free of all the nasty stuff and keeps my mouth feeling clean and fresh. It has an herbal flavor which may not be for everyone, but I like the natural fresh/clean feeling.