Hello Oral Care Activated Charcoal Fluoride Whitening Toothpaste, Vegan & SLS Free, 4 Ounce

Didn’t find it useful. Just a normal paste with no other benefits as mentioned. Waste of money.

Love the Charcoal Toothpaste! & The toothbrushes!

Before this I used some useless brand of activated charcoal powder, and when I found this at Target I was thrilled. But they didn't have the one with fluoride in it at the time so after ordering it online and using it for several weeks I was actually pretty impressed by how clean and minty fresh my teeth and mouth were. The taste is superb, just try it. As for its whitening capabilities, I don't even use this charcoal paste consistently (because I still have some Crest toothpaste left oops lol) and I actually DO see how lighter in color my teeth are... Think of that pale yellow sticky note color-- that's what color my teeth originally were (thank you coffee) and now I dare say it's gotten to a pale yellow-WHITE. I actually LIKE flashing my teeth a little more when smiling... Who am I now?

Unless you happen to have a black sink you will find this toothpaste ridiculously messy. On the other hand it is exceptional at keeping your teeth and the gum line free of plaque and yellowing. At least, that has been my experience with it. There are two versions, I used the fluoride version.

This is my new favorite tooth paste. It has a great flavor and makes your mouth taste and smell very fresh. Its great for whitening, I have noticed a difference in the couple weeks that I have used this, it works better than my other whitening tooth pastes from Crest and Colgate. It also helps with sensitive teeth. This is my go to from now on. I highly suggest this tooth paste to anyone who is looking for cavity prevention, whitening, fresh smell/flavor, and more. This really does do everything you could need. I will be buying this brand from here on out.

they are a little too soft but get in the creases of the teeth well. i also wish the handle was bent some.