Hi! I want to know haw long does it last one box if you use it ones a week? Tanks

I have had my Color Wow Root Cover Up since May, 2014 and use it frequently, maybe once a week, and still have a majority of it left. I love it. It blends in well with my color and I can wait 3 times as long to apply color to my hair by using it. I highly recommend this product. I'm sure the one compact of powdered color will last me a full year if not longer.

Trying to figure out which to get the medium brown or dark brown? Any suggestions on how to choose?

I use this to cover silver / grey roots (80% +) in the front of my head. I color to a dark blonde (level 6-7). I opted to go medium brown rather than dark blonde in this product, assuming the very light roots would lighten up the medium brown Color Wow. It is a great match and so happy with my choice; I have extended my root coloring by 2+ weeks using this product.

What are the ingredients in this product? Has it been evaluated for toxicity by a group like Skin Deep?

Hello, Thank you for your message. The ingredients are as follows: synthetic Fluorphlogopite, talc, mica, octyldodecyl steroyl stearate, ethylhexyl, palmitate, zinc stearate, silica, zea mays starch, pentaerythrityl tetraisostearate, aluminum starch octenylsuccinate, kaolin, phenoxyethanol, dimethicone, triethoxycaprylysilane, ci77499, ci 77491.

does this wash out of your hair in the rain? How many uses in the compact?

My hair hasn't been rained on. It has been snowed on and it didn't rinse out. It completely washes out during a shampoo. I don't know how many uses in the compact. I would think it varies according to how much outgrowth there is My sister has had hers about 6 months & does not have to reorder yet.She uses it about 3 times a week

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Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula

Root Cover Up – Instant Grey Coverage and Highlight Touch-Up | Water and Sweat Resistant | No mess Award-Winning Formula

Product ID: 1415856

Details

Brand
COLOR WOW
Color
Medium Brown
Item Form
Powder
Package Information
Box
Product Benefits
Instantly grey

🐰Cruelty-free & no harsh chemicals

💧Water & sweat resistant

⏱️Instant grey coverage

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₪188

Duties & taxes included

In stock

Sold byAmazon IsraelDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

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Desertcart purchases this item on your behalf and handles shipping, customs, and support to Israel.

Secure transaction

Details

Brand
COLOR WOW
Color
Medium Brown
Item Form
Powder

Description

✨ Instant root rescue for the polished pro 💼

ACTIVE ALL DAY WEAR - Sweat-proof and water-resistant formula keeps your look fresh from morning meetings to after-hours events.
EFFORTLESS MESS FREE - Award-winning powder formula applies smoothly with no cakey residue and washes out easily when you shampoo.
VOLUMIZING SCALP FILLER - Fill in thinning spots and disguise exposed scalp for the appearance of thicker, fuller hair.
CLEAN CONSCIOUS BEAUTY - No dyes, peroxide, waxes, or PPDs—just a cruelty-free, paraben-free formula you can trust.
FLAWLESS ROOT CAMOUFLAGE - Say goodbye to visible greys and regrowth with instant, natural-looking coverage that lasts all day.

COLOR WOW Root Cover Up is a lightweight, award-winning powder that instantly conceals grey roots and sparse areas with a natural, multi-dimensional finish. Its water and sweat-resistant formula stays put all day without harsh chemicals or mess, making it the go-to solution for busy professionals seeking flawless hair between salon visits.

Specifications

ASIN	B00FYSZDQ4
Best Sellers Rank	#1,507 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #6 in Hair Mascaras & Root Touch Ups
Brand	COLOR WOW
Brand Name	COLOR WOW
Color	Medium Brown
Container Type	Box
Customer Reviews	4.2 out of 5 stars 21,588 Reviews
Full Cure Time	6 Months
Global Trade Identification Number	05060150185434
Hair Color Permanence	Permanent
Hair Type	Chemically Treated
Item Form	Powder
Item Weight	4.54 g
Manufacturer	AmazonUs/FEDM1
Manufacturer Part Number	CW543
Material Features	Natural
Material Type Free	Paraben Free
Model Number	CW543
Number of Items	1
Package Information	Box
Product Benefits	Instantly cover grey and dark roots, extend highlights, perfect hairlines and fill in gaps.
Unit Count	2.1 Grams

Reviews

C**L

22.11.2025

L**N

11.04.2026

S**.

16.04.2026

A**R

27.02.2026

S**G

14.04.2026

L**A

20.05.2025

A**O

3.03.2026

J**.

21.04.2026

B**M

6.02.2026

A**R

30.01.2021

F**Y

13.04.2026

M**Y

31.08.2025

P**3

15.12.2018

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